Let me tell you how it did not start.
It did not start in a pre-organized meeting that had as an objective to plan and create a design agency.
It did not start in a serious talk in a lawyer’s office.
And it definitely did not start in a family discussion aiming at establishing our agency.
it did start with a cup of coffee on a random day back in 2012.
Two friends met casually in a coffee shop on Dora Highway. The talk began with nagging about their current jobs, the financial situation but most of all the lack of art and creativity in the concrete world we live in.
Sure enough after that, a simple question was asked: Why don’t we start the change ourselves?
At that exact moment, the world started to unravel in a way we never imagined; everything was possible, all the dreams we once had were now an opportunity.
And from now on, it was continuous planning and calculating, and analyzing and projecting.
From now on, we eat, drink, breathe and dream of this agency that we started with our own dreams and expectations.
And these two friends became a group of inspired, ambitious and super excited creative people.
And we all lived happily ever after! Despite all the problem and challenges we face.